Brand Analytics Director

Description

Summary: Social Auctus is seeking a commercially minded Brand Analytics Director to lead the measurement, analysis, and strategic interpretation of brand and marketing performance. Highlights: 1. Lead brand and marketing performance measurement and strategic interpretation 2. Transform complex data into clear business recommendations 3. Collaborate with leadership, marketing, and creative teams About Social Auctus Social Auctus is seeking an experienced and commercially minded Brand Analytics Director to lead the measurement, analysis, and strategic interpretation of brand and marketing performance. This role is ideal for an analytics leader who can transform complex data into clear business recommendations. The successful candidate will work closely with leadership, marketing, creative, digital, and other business teams to understand how the company's brands are performing, identify growth opportunities, and ensure strategic decisions are supported by reliable data. Required Qualifications * Bachelor's degree in **Marketing, Business Analytics, Statistics, Economics, Data Science, Computer Science**, or a related field. * **8\+ years of professional experience** in marketing analytics, brand analytics, business intelligence, consumer insights, digital analytics, or a related discipline. * Demonstrated experience in a **senior analytics, management, or leadership position**. * Strong understanding of brand and marketing performance measurement. * Proven ability to turn quantitative analysis into clear business recommendations. * Strong experience with data visualization and executive reporting. * Proficiency with analytics and business intelligence tools such as **Tableau, Power BI, Looker, or equivalent platforms**. * Strong working knowledge of **SQL** and experience working with large or complex datasets. * Practical knowledge of web and digital analytics platforms, preferably **Google Analytics 4 (GA4\)** or equivalent. * Understanding of marketing attribution, experimentation, segmentation, forecasting, and statistical analysis. * Excellent written and verbal communication skills, with the ability to present complex findings to non\-technical executives. * Demonstrated ability to manage multiple strategic projects and work effectively across departments. الراتب المدفوع: QAR١٧٬٥٠٠٫٠٠ لكل شهر موقع العمل: بشكل شخصي