Description
Summary:
Seeking a Social Media Manager to develop and execute brand-wise marketing strategies, manage campaigns across diverse channels, and drive measurable growth independently while collaborating with the central marketing team.
Highlights:
1. Own brand-wise marketing strategies and execute campaigns
2. Manage social media ad accounts end-to-end
3. Drive content creation and build influencer relationships
**About the Role**
We are looking for a Social Media Manager to own brand\-wise marketing strategies for our portfolio, execute campaigns across channels, and drive measurable growth. You will work independently across multiple brands while closely collaborating with the central marketing team.
**Key Responsibilities**
* Develop and execute distinct marketing plans and strategies for each brand.
* Liaise with the central marketing team to align and deliver plans.
* Manage social media ad accounts (Meta, TikTok, LinkedIn, etc.) end\-to\-end — from setup to optimization.
* Independently handle multiple brands simultaneously.
* Drive content creation — copy, briefs, video, and creative direction.
* Build and manage influencer relationships; execute seeding and paid creator campaigns.
* Track, report, and optimize performance against brand\-wise KPIs and budgets.
**What We're Looking For**
* 4–8 years in marketing with experience managing multiple brands or categories.
* Hands\-on with social ad platforms (Meta Ads Manager, TikTok, LinkedIn).
* Strong content creation skills with a portfolio to show.
* Active influencer network with proven collaboration experience.
* Data\-driven, analytical, and comfortable with campaign analytics (GA4, dashboards).
* Excellent project management and stakeholder communication skills.
Work Location: In person