### **Overview** We're looking for an experienced product manager to lead our multi\-disciplinary development team. As an ideal candidate, you will have a keen eye for gaps in consumer product offerings and the innovative mindset to fill them. You're a highly skilled market analyst with a proven ability to strategize product production's entire lifecycle — from conception through release.### **What you need to do:** * Drive the product and business\-planning process across cross\-functional teams of the company * Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective * Assess current competitor offerings, seeking opportunities for differentiation * Analyze product requirements and develop appropriate programs to ensure they're successful achieved * Develop, implement, and maintain production timelines across multiple departments * Appraise new product ideas and strategize appropriate to\-market plans * Drive the execution of all product lifecycle processes for products, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch * Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams * Create product strategy documents that describe business cases, high\-level use cases, technical requirements, revenue, and ROI * Analyze market data to develop sales strategies, and define product objectives for effective marketing communications plans * Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization * Develop product positioning and messaging that differentiates \[Company X] and its features across primary market segments ### **Must haves:** * Bachelor's degree in product design or engineering * Strong experience in a dynamic product management role * Proven experience overseeing all elements of the product development lifecycle * Highly effective cross\-functional team management * Previous experience delivering finely\-tuned product marketing strategies * Exceptional writing and editing skills combined with strong presentation and public speaking skills * Previous software and web development experience * Proven experience working as a product developer in a non\-managerial role * Demonstrable knowledge in SEM and online advertising